Month: November 2019

One very common mistake that website owners make is to try and rank the homepage for informational and transactional queries. This might help from a ranking point of view but might not help in terms of conversions. Whenever someone searches using a query on Google, the person is expecting a page that is about the … Read more

There seems to be a Google update happening again. This one is not announced by Google and webmasters are relating it to the Bert update. I personally have not seen any major changes on my field sites but many people are complaining about crappy websites ranking high. Below are some screenshots taken from popular webmaster … Read more